How Verdius finds your optimal windows.From the events around a product to the window to run it in.
What you add, how Verdius reads the events around it, and what comes back: the windows to run your ads in and the audience to reach.
Start with the product.The windows follow.
Name the product. Verdius returns its optimal windows, ranked, each with a start, a stop, the events behind it and the audience to reach, to increase your return on ad spend.
Windows
Ranked for each product, with the events behind each one.
Every window names who to reach.And where they are.
Each window comes with its audience: age, income, location and interests, in the terms your ad platforms already use.
Audience
Set for each window, from the events behind it.
One event rarely moves demand.A few, building together, do.
Demand moves when several events build over days or weeks. Verdius knows how long each step usually takes, so the window lands where they meet.
Fifty million events.Every path between them.
Verdius has read more than fifty million events and every sequence that links them. That is how it knows how long each step usually takes and what is next to come.
Unique events